Mobile AR has been driven by three main parties: Wikitude, Layar & Metaio. As we shared some time ago, all three used proprietary AR format, for the simple fact that each one was trying to figure it out how to do it. Thus deploying AR was first based on which platform to use, leaving the…
The computing industry is trying to make HTML5 THE standard, specially for the mobile world. And why not? The dream under HTML5 is write once deploy everywhere, a dream started by Sun with Java, we all know where that stands. Native vs. Web There has been a long debate on whether to take the native…
Last week Metaio announced with great -and justified- fanfare the first AR Engine. This engine is going to be manufactured in tandem with ST-Ericsson. So, what is it all about? Let it be said that we -obviously- embrace and welcome any advantages in the AR world. The more improvements, the better. Indeed Metaio and ST-Ericsson…